“A smooth, transparent, and supportive journey that turns your vision into a ready-to-launch fashion brand.”
Mutlu SARITAŞ
Founder & Production Strategy Director
Start Your Fashion Brand — Step-by-Step Guide
At DecideFashion, we specialize in helping startups and small labels transform ideas into real fashion brands. With over 25 years of experience, we mentor founders through every step from brand concept and design sketches to fabric sourcing, sampling, and full-scale production. Unlike typical factories, we act as your brand partner: guiding your creative direction, consulting on strategy, and realizing your garments in our own production facilities.
Brand Consulting & Production Details
Founders and small labels who want a clear, transparent path to create a real fashion brand — not just a product run.
Brand Consulting
Idea validation, product strategy, material sourcing
Sampling & Prototyping
Tech packs, patterns, samples in ~14 days
Flexible Production
Low MOQ (100 pcs), scalable to thousands
Door to Door Logistics
Packaging, labeling, shipping solutions
Your Roadmap
Brand and Concept
We advise you on how to create your fashion brand: we guide you on brand positioning, style direction, and market fit.
Design and Simple Draw
Our team helps translate your vision into simple draw, moodboards, and creative concepts.
Product Development
We prepare tech packs, select fabrics and trims, and shape your first prototypes together with you.
Sampling & Refinement
We produce samples in ~14 days, guide fittings, and refine until everything is approved.
Full Production
Once the concept is locked, we handle the complete manufacturing — from cutting and sewing to finishing and quality control.
Branding & Launch Support
We create and apply your brand assets (labels, packaging, trims) and guide you on digital presence (website/Instagram basics).
Scaling Your Brand
After launch, we mentor you on reorders, scaling quantities, and growing your label step by step.
Startup Partnering
We combine craftsmanship, transparency, and strategic guidance to help fashion brands
FAQ
That’s where our mentorship comes in. We guide you through brand positioning, product strategy, and launch planning so you start strong.
Yes. We mentor startups through each step, keeping it simple and transparent.
Our 25+ years of textile experience combined with startup-focused mentorship. We’re not just a supplier we’re your brand partner.
Yes. From woven labels and hangtags to packaging solutions, we align all brand details with your identity.
We produce knitwear, denim, activewear, jackets and outerwear, shirts, workwear, and streetwear. All categories are available with low MOQ starting from 100 pieces per style.
Sample development takes approximately 14 days. Bulk production for 500 to 1,000 units typically ranges from 4 to 6 weeks, depending on garment complexity. We provide a clear timeline at the start of every project.
Yes. Many of our clients come to us with only a sketch, a reference photo, or a rough idea. We work with you through fabric selection, pattern development, and sample creation to turn your concept into a production-ready garment. No tech pack required to get started.
Yes. We handle full logistics support including packaging, documentation, and door-to-door delivery. Road freight reaches major European hubs in 5 to 7 business days. Air freight delivers in approximately 2 days.
Absolutely. We create samples in around 14 days, guide you through fittings, and refine until you approve the final version.
Yes. We work with fabrics certified to OEKO-TEX® STANDARD 100, GOTS, and GRS depending on your product requirements. If your brand needs specific certification standards, we source accordingly.